Auxato

Resources

A 20 person content team, FULLY replaced by AI

A 20 person content team, FULLY replaced by AI. A conversation I had earlier this week genuinely stopped me in my tracks.  A client told me they’ve automated their entire content function. Not reduced it. Not restructured it. Replaced it. And for the first time,...

Hiring Well isn’t Just a process – It’s a competitive Advantage

Hiring in marketing, PR and communications has never been more complex or more critical. The briefs we’re seeing right now aren’t just about skills. They’re about impact. 👉 Leaders who can navigate uncertainty👉 Specialists who can cut through saturated channels👉 Teams...

I overheard this at lunch, and it could ruin your next hire 😱

Why assumptions quietly sabotage recruitment searches As a recruiter, I can’t help overhearing hiring conversations in the wild. Over lunch today, I caught the start of a recruitment discussion, role scope, budget, timelines, and then the line that stuck: “We’ll just...

Welcome Sophie Buck!

We had a busy end to 2022 at Auxato, not least in welcoming our new member of the team, Sophie Buck. Sophie’s been with us just over a month now so (hopefully!) she’s settled into her role and has been speaking with many of our clients and candidates. But we wanted to...

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What a CV doesn’t tell your potential employer… 

Curriculum Vitae (CV) – Latin for “course of life” is a representation of you, as a suitable candidate for a role you are applying for. The main purpose of a CV is to summarise your skills, education and expertise to successfully sell your abilities to potential...

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Unlimited PTO – A Good or Bad Idea?

PTO, better known as Paid Time Off, is something every employee is entitled to – think holiday, sick leave, maternity leave, etc. But there is a growing trend for UK companies, particularly tech companies, that want to attract the best talent; they’re offering...

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Will a UK-Wide Recession Negatively Impact Recruitment?

With inflation increasing by 9.8% (and that’s just the reported levels, it’s likely much higher), the continued energy and cost of living crisis raising household bills by up to 80% and an unemployment rate up - 1.25 million in the last three months to October 2022 –...

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The Impact of the Cost of Living Crisis on Recruitment

The UK is well and truly in the grip of a major cost of living crisis; the first since 1974. According to the Financial Times, consumer confidence in May this year was at its lowest for 48 years. There is one main reason for the crisis – Lockdowns – the huge...

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What Key Skills Does a Good Marketer Need?

If you’re a marketer, you won’t be surprised to hear that today’s in-demand skills are all around the digital landscape. You also know that the skills you have mastered are extremely diverse, wide ranging and sometimes questionable under the umbrella of marketing;...

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How to Get into Marketing, PR or Communications

In most businesses, one of the most important job roles is that of marketing, PR or communications, whether it is good times or bad. The simple reason is that these three roles are key to ensuring the company’s brand, message, products and services are consistently...

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Nailing that Interview!

You nailed the CV and were offered an interview. The next step is to nail that interview and get the job. Interviews can be a daunting experience. You know you are going to be judged on your appearance, your confidence, your communication skills and more. If there’s a...

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Why Use a Recruitment Agency Over ‘Going It Alone’?

With the boom in online job sites and social media platforms, like LinkedIn, advertising new roles, there is a question to be asked: is there a place for the recruitment agency and do I need to use one? Surely it is just easier to deal directly with the employer...

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